Make TV a Performance-Driven Channel

More than 700 brands, agencies and networks in 70+ countries use TVSquared to measure and optimize TV, improving campaign performance by up to 80%.

Whether you want to see the effectiveness of a single spot, improve the performance of on-air campaigns, optimize spend, inform strategy and buying or understand the total impact of TV, we’ve got you covered.

Measure & Optimize TV Just Like Digital

  • Measure and optimize TV with same-day performance analytics
  • Know what’s working – and what’s not – by day, daypart, program, genre, network, creative and audience segment
  • Improve campaign effectiveness in-flight
  • Optimize TV buys and spend to drive maximum response
  • Understand how TV drives response across all customer touchpoints
  • Make TV and paid search work together to increase conversions

Who we work with


Stay competitive, improve TV planning and buying, land more clients, reduce churn and increase commissions


Optimize TV performance and spend, drive maximum response and increase sales and conversions


Get advertisers to spend more on TV, optimize inventory and prove programming effectiveness

How It Works

Success Stories

Learn how our customers optimize TV campaigns for online and offline response

Industry News & Insights

The latest TVSquared news and analysis

Get in Touch!

Learn how you can improve TV effectiveness by up to 80%