Make TV a Performance-Driven Channel
Thousands of brands, agencies and networks in 70+ countries use TVSquared to measure and optimize TV, improving campaign performance by up to 80%.
Whether you want to see the effectiveness of a single spot, improve the performance of on-air campaigns, optimize spend, inform strategy and buying or understand the total impact of TV, we’ve got you covered.
Measure & Optimize TV Like Digital
- Measure and optimize TV with real-time performance analytics
- Know what’s working – and what’s not – by day, daypart, program, genre, network, creative and audience segment
- Improve campaign effectiveness in-flight
- Optimize TV buys and spend to drive maximum response
- Understand how TV drives response across all customer touchpoints