1. What are you most proud of in your career, and how has that helped your role at TVSquared?
My career began 20 years ago, at a small Scottish start-up that experienced incredibly fast growth in customer base and, most interestingly for me, the complexity of technical problems we had to solve. I had the good fortune to work with a small team of talented engineers, and, very early in my career, it showed me what a focused and motivated team could achieve.
At that time, the start-up was one of the biggest Scottish tech acquisitions on record. I’ve worked in many companies since, both large and small, but at TVSquared I’ve found a company full of talented people and I’m confident we will similarly meet and exceed our goals.
2. Is there an aspect of your role you’re particularly excited about right now?
At TVSquared we are experiencing rapid growth in our client-base resulting in the need to process huge volumes of data for some of the world’s most recognizable brands. This creates challenges across our entire technology stack – to process and present results to our clients as quickly as possible, while making best use of our infrastructure to ensure we control costs. Client growth along with the increasing sophistication of our analytical models means we are always looking at new and innovative technologies to meet our business needs.
3. What is your biggest achievement in your role here?
I’ve worked at TVSquared for nearly four years now and our products have grown so much it’s hard to pick only one project above all others. I guess what I’m most proud of is being part of a great company that doesn’t rest on its laurels and continues to innovate to provide our clients with the best solutions possible.
4. What’s your favorite TV ad campaign?
I tend to remember TV ads that evoke an emotional response. What immediately comes to mind are the John Smith’s adverts with Peter Kay. They are quite old campaigns now, but have set a high bar. They were 30-second sketches of comedy gold, and they still make me laugh.
5. After a busy day, how do you like to relax?
Having two active teenage kids, relaxing is rarely an option. But I like to get outside as much as possible, whether it’s a long walk with our dogs and listening to a good podcast or running through the woods at an airsoft event with my son.