Industry Insights: Telecommunications
Telco Industry Insights Report
Telecommunications has been the epicenter for technology-driven disruption. And while change is good – global revenue is expected to rise to $2.4 trillion by 2019 – telcos have not been immune to the challenges that arise from such disruption.
Download the Telco Industry Insights Report to learn more about this evolving market and how some companies are positioning themselves for growth by:
- Optimizing media strategies to better realize short- and long-term impact
- Thinking differently about how TV can reach the 87% of people who watch with second-screen devices
- Understanding viewing habits and their unique paths-to-purchase