News
Check out what TVSquared’s been up to and what the industry is saying about us.
If you’re a journalist or analyst and need to connect with us, email Meg Coyle, our Director of Marcom, at megan@tvsquared.com and she’ll get right back to you.
TVSquared: Measure & Optimize TV Just Like Digital
Press Releases
- TVSquared Named to Fast Company’s List of the World’s Most Innovative Companies for 2019
- TVSquared Partners with TiVo for Deterministic Attribution
- TVSquared ADeffect Unlocks TV’s Longer-Term Impact
- TVSquared Japan Brings Real-Time Campaign Analytics to One of World’s Largest TV Ad Markets
- TVSquared Latin America Opens to Support Fast-Growing Demand for TV Attribution and Optimization
- TVSquared Australia Opens as Advertiser Demand for TV Performance Analytics Grows
Recent Media
- MarTech Series, TechBytes with Matthew Hultgren, VP of Analytics at Marketing Architects, April 17
- Creativepool, Your Type on Paper: How Brands Can Hit It Off with Love Island in 2019, April 8
- Campaign Asia, It’s Time to Think Differently About TV, April 8
- Beet.TV, TV is a Performance Channel, Too, April 1
- Mediatel, Industry Analysis: Apple TV+, March 26
- DiversityQ, TVSquared: Why Perfect is the Enemy of Good for Women in STEM Roles, March 26
- Information Age, Women in Tech: Challenges, Motivations and Closing the Gap, March 22
- TVB Europe, How the Rise of OTT is Helping TV Get into its Best-Ever Shape, March 14
- Raconteur, Future of Advertising, March 13
- RBS ContentLive, Scotland’s Booming Tech Hubs, March 12
- Retail Sector, Are Retailers Too Focused on Christmas Advertising?, March 7
- MarTech Series, Moment of Truth: Why You Can’t Ignore Customer Experience Initiatives Anymore, March 5
- Fast Company, The Most Innovative Companies of 2019: TVSquared, Feb. 20
- Advanced TV, TVSquared, TiVo Partner for Deterministic Attribution, Feb. 14
- eMarketer, Western Europe Ecommerce Trends in 2019, Feb. 13
- Broadcasting & Cable, TVSquared Adds TiVo Data to Attribution Platform, Feb. 13
- MarTech Advisor, Will 2019 Be the Year of the Six-Second TV Ad?, Feb. 7
- eMarketer, TVSquared’s Guide to TV Analytics Maturity, Jan. 31
- Multichannel News, How to Score a Touchdown with Political TV Ads, Jan. 24
- Digiday, Thanks to Addressable TV, Budgets are Starting to Move Away from Facebook, Jan. 28
- eMarketer, Sports OTT Landscape in the UK, Jan. 24
- Rapid TV News, Predictions for 2019, Jan. 24
- Marketing, The Lowdown: Business Leaders Discuss Marketing Plans for 2019, Jan. 14
- CSI Magazine, 2019 Trends and Predictions, Jan. 11
- WARC, Adtech: Predictions for 2019, Dec. 18
- InBroadcast, Trends in the Year Ahead, Dec. 17
- The Sunday Times, Funding Growth for Scottish Businesses, Dec. 10
- ExchangeWire, Experts Predict How TV Will Evolve for Advertisers in 2019, Dec. 11
- PerformanceIN, Predictions: Will Data-Driven Marketing Dominate 2019?, Dec. 11
- PwC, TVSquared: Disrupting TV Analytics, Dec. 3
- Asia-Pacific Broadcasting, TV Measurement Enhancements Producing Winning Marketing Strategies, Dec. 1
- AdExchanger, Linear: An Overlooked Opportunity in an Evolving DSP Landscape, Nov. 15
- Netimperative, Marketing Eyewear Online: Keeping the Power of TV Campaigns “In View”, Nov. 9
- SmartBrief, With Synchronized TV and Search, Advertisers Capitalize on Live TV, Nov. 6
- Digital Doughnut, Why Startups Shouldn’t Discount TV Advertising, Nov. 6
- TVB Europe, Don’t Miss an Opportunity: Why Data is the Key to Creativity, Nov. 1