5 Questions ADeffect ADwatch audience Australia Beet.TV Case study Client success creatives Customer Stories Deterministic DTC funding Future of TV gaming Genres Homepage Content Features Industry News Japan local long-term impact makegoods March Madness Maturity Model media spend networks non-profits optimization Oscars Politics proof of performance Quick Takes research Seasonality Sitcoms software development Travel TV attribution TV buying TV eff TV effectiveness TV Programming TVSquared TV viewing upfronts