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Video: Data-Driven Outperforms Constricted TV Buys

Access the Complete "TV: Now an Outcome-Driven Media” Series Here

TVSquared and Beet.TV collaborated on a video series, exploring how the buy and sell sides are leveraging attribution to make TV an outcome-driven medium.

Hear from Effectv’s Andrea Zapata, VP of Data Innovation & Insights:

Access the complete series here.

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